Monday, September 28, 2009

Brand Image


Now, when these people named their business, did they do this on purpose? Look at the time they took to work out the logo with the F, S and W all working together... but Federal Screw Works? Really people?! Don't get me wrong, I absolutely love this sign but from a business standpoint, um... would you buy screws from these people?

Actually, maybe I would. Just because their sign made me smile all through the Bush era.

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